The global biscuit market size was approximately 42.39 billion US dollars in 2025 and is expected to reach 79.79 billion US dollars by 2034, with a compound annual growth rate (CAGR) of 7.28% from 2025 to 2034.

The Impact of major global Events - "Trade Tariffs and Disruptions in Global Supply Chains"

Trade tariffs and global supply chain issues have affected the biscuit market. Tariffs on sugar, flour and cocoa have increased production costs. Companies usually pass on these costs to consumers by raising prices. The COVID-19 epidemic has exacerbated supply chain problems. It is difficult for biscuit manufacturers to obtain raw materials and packaging on time. It is very difficult for small companies to bear these higher costs. Many enterprises are now trying to produce locally and purchase domestic raw materials to reduce risks.

The latest trend - "Healthy Cookies become the focus"

In recent years, the biscuit market has changed and now offers healthier options. People are now looking for biscuits that meet their dietary needs, such as gluten-free or sugar-free biscuits. The brand is coming up with new ideas, using ingredients such as almond powder or coconut sugar. This transformation is taking place because people want nutritious snacks. Organic and non-genetically modified biscuits have begun to emerge, meeting the demands of consumers. The company is adding healthier versions to its product line to attract more customers. Seemingly healthier options will soon become the pillar of the biscuit industry.

Market dynamics - Market dynamics encompass drivers and constraints, opportunities and challenges.

Driving factors

Consumers' demand for convenience and snack choices is constantly increasing.

The demand for convenient snacks has driven the development of the biscuit market. As life becomes increasingly busy, people want snacks that are quick and convenient to eat. Cookies are the perfect choice because they are portable and come in various flavors and sizes. Besides, as the trend of eating while walking becomes more and more popular, biscuits have also become very popular. They are both an enjoyment and a convenience. This trend will continue, helping the biscuit market to grow in both rich and developing countries. Biscuits are the first choice of snacks for work, school or entertainment.

Restrictive factors

Health issues and dietary preferences affect biscuit consumption.

Health problems such as obesity and diabetes have hindered the development of the biscuit market. People nowadays pay more attention to health and want snacks that are low in sugar and calories. Traditional biscuits contain a large amount of sugar and fat, making it difficult to maintain their market share. Therefore, healthier cookies such as gluten-free, organic or sugar-free ones are becoming increasingly popular. However, these healthier biscuits are more expensive and it is difficult to change the old recipe. This might drag down the market, especially for those who care about prices.

Opportunity

The growth of e-commerce and online biscuit sales

The vigorous development of e-commerce has opened the door to the biscuit market. Online stores enable people to buy biscuits at home, with more choices than ever before. The COVID-19 pandemic has accelerated this process, and many people have shopped online for convenience. Subscription services, direct selling brands and large e-commerce websites offer convenient, diverse and exclusive cookies. This digital transformation enables brands to reach all over the world, including niche markets, and grow in both new and old markets. With the increase of online shoppers, e-commerce will continue to drive up the sales of biscuits.

Challenge

"Rising raw material costs and supply chain disruptions"

Biscuit manufacturers are facing a major obstacle: rising costs and supply chain chaos. Due to crop shortages, transportation problems and rising energy prices, raw materials such as flour, sugar and chocolate are expensive. The COVID-19 pandemic has made the situation worse, causing delays in supply and raw material distribution. Rising costs have undermined profits and made it difficult to remain competitive. In addition, cost fluctuations can disrupt production and affect inventory and product supply. To solve this problem, the company may change the price or look for new suppliers, but these solutions also bring their own problems.